We’ve been talking about our new PUSH API for a while now, Andrew one of our most amazing developers has been bustin’ it to get this going. For people that aren’t sure what that means in our case it’s when a user wants to “push” data into our nifty-looking charts and graphs. Why is this important? In 2015 there were 1,876 vendors represented across 43 categories in marketing technology alone let alone any other SaaS category! We simply don’t have the manpower to get data from all of them for your dashboards. But there are a lot of developers in the world that could do it.
We’re starting off by enabling a single data point (say “revenue”) on a line graph (other charts to come!).
Where Would You Find It
Users can find the Push API from the insight library as a separate app provider tile,
Once the insight is added to the dashboard, you’ll be given details about the URL where your data needs to be sent. Based on the data , the new insight on your dashboard will get populated.
How We’re Using Push API for You
In the coming weeks we’ll be using the Push API with a partner called Zapier. If you don’t know Zapier you should! You can go to them to do a ton of integrations with applications you use.
For example using Zapier you can have two apps you use talk to each other like:
- Save your Eventbrite attendees into a Google Spreadsheet automagically.
- Tweet posts from a Facebook page
- Save Instagram photos to Dropbox
So out of the gate any application that has an “trigger” in Zapier you can bring data into a dashboard. Think Quickbooks, Zendesk, Asana and hundreds of others.
So look for a bunch of new integrations in a few weeks as we roll this out more.