Did you know that Shopify serves nearly 400,000 merchants? Or how about the fact that online store owners in 175 countries rely on this platform?
While there is no denying the many benefits of Shopify – including its ease of use and affordability – you don’t want to sell yourself short by relying solely on the tools provided by the platform.
This is where a Shopify data dashboard comes into play.
With this guiding you, it’s easier than ever to track your ecommerce analytics (which is important to your overall success).
Let’s take a look at three of the most important KPIs you can measure in your real-time Shopify sales dashboard:
1. Sales Funnel
Do you know what your sales funnel looks like? It’s important to track transactions in the following categories:
- Completed checkouts
- Fulfilled orders
With this data, you may come to find that some consumers aren’t completing the checkout process, thus resulting in lost sales and revenue.
2. Orders vs. Abandoned Checkouts
This goes along with the sales funnel, but gives you a clear idea of the number of orders placed vs. abandoned checkouts.
Here’s how we define this:
View a pie chart comparing the number of checkouts that resulted in completed orders to those that were abandoned before completion.
A high abandonment rate can be the difference between success and failure with your Shopify store. If you find that this is a problem, you can dig deeper to learn why it’s happening.
3. Product Leaderboard
Do you often wonder which products are accounting for most of your sales and revenue?
We make sure you always know the answer to this question. With the help of a tabular chart, you can get a clear idea of which products are selling best and how much revenue they are generating during a specified time period.
It doesn’t matter if you’re just getting your start in the ecommerce space or have been running a Shopify store for a few years, you need access to as much data as possible.
With a Shopify data dashboard, powered by Dasheroo, that is exactly what you get!